Do you know your Hex from your RGB? Or your CMYK from your Pantone?

When you think of McDonald’s, what do you see? Most people think of the Golden Arches, first introduced in 1968, which has a distinctive yellow colour – #ffc300 to be precise! Yellow and Red are very popular colours in the restaurant industry. This is not by accident. Colour therapists agree that the combination of yellow […]

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Business Cards Are Still Effective As an Excellent Marketing Tool

The world of business is now digitised, and in marketing, this impact is being felt more intensely. From email, video to social media, there isn’t anyone ignoring this ongoing revolution. While these new branding techniques have revolutionised modern enterprise, they cannot replace the good old business card. This is a simple tool that nevertheless boosts […]

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Website Design and Structure

When looking to design a website, one of the key areas often ignored is ‘structure’. Often customers at SM1 Print Studio have spent time identifying market sectors and have an idea of style, colour and theme, however, they haven’t considered how the website should be structured or what content should be written.  In addition, some […]

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Website Design – Detecting and Redirecting Mobile Users

In the ever-evolving landscape of the digital era, the Tablet PC and Smartphone industry are at the forefront of shaping how we experience websites. The dynamic nature of this evolution presents a set of exciting challenges for website designers who are tasked with staying ahead of the curve and embracing the latest trends. As the […]

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The Ultimate Design Brief

This brief article outlines how to write an effective design brief that will help us and you. At SM1 Print Studio we want to ensure that you achieve the design you require and that your project is successful. A Design Brief is vital to communicate your understanding of the project to the designer. It doesn’t […]

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