When is target marketing a business not classed as business targeting?
The answer, when advertising companies look to a business profile to determine the consumer characteristics that are likely to be interested in their offer. Cross-over marketing isn't a new idea but if the target audience is carefully considered, it ... Read More
Tag: SM1 Print
26
Apr2013
I can’t remember the last time I went to the post office or needed a stamp. All my birthday and thank you cards I create online thanks to my favourite site jibjab.com. My love and complaint letters are emailed and I pay all my bills online. What do I need ... Read More
13
Feb2013
Hands up those of you who recycle at home? Hands up who’s sustainable at work? Hands up who cares? Come on admit it. I bet my bottom dollar there are some of you who don’t.
Being green is a thankless, imperceptible and quite frankly a strenuous task. We are guilt-ridden as ... Read More
11
Jan2013
I’m a little fed up with digital marketing. Well maybe fed up is the wrong word, its more bored with digital marketing. Yes it’s cutting edge. Yes it’s targeted and response driven (when done right) and apparently its saving the planet from the evils of direct mail.
But it’s just not ... Read More
10
Sep2012
We're feeling a little flat now that both the Olympics and Paralympics have come to an end, but wow, what an inspiration it has been to us all! Not wanting to be miserable for long we thought we'd make one client's day....
A hearty congratulations to Discover the World for winning our ... Read More
15
Aug2012
Another new recruit I hear you say? Well yes, actually. We are delighted to introduce our newest (and youngest) member, George Wilson to the SM1 Print Studio team.
As our business continues to flourish and grow, we wanted to strengthen our in-studio client care and production capability and George joins us ... Read More
06
Jul2012
With the Olympics only 3 weeks away and my mind drawn to all things active, (he says, slumped at his desk recovering from meeting another challenging client deadline), I started to think about how much time I actually spend sitting down, sedentary at my desk.
I was somewhat alarmed when ... Read More
20
Jun2012
With England grabbing headlines at the Euro 2012 Championships, SM1 Print Studio are delighted to announce our association and support of our own local football success story Sutton United FC.
After winning the Ryman Premier League in 2011, Sutton FC narrowly missed back to back promotion to the Blue Square Bet ... Read More
22
May2012
We are delighted to welcome Anthony to the team at SM1 Print Studio in Sutton. He joins us to lead all client creative projects….no pressure then Anthony!
Anthony has spent over 16 years in the graphic design Industry, most recently involved in a number of high profile point of sale and ... Read More
14
May2012
We’ve got to admit…we’re a tiny bit disappointed, but equally proud to say that we were runners up and highly commended in the Sutton Business Awards 2012 – Best Green Business.
A deserved “well done” (through gritted teeth) to Aqueous Logic who pipped us to the post and won the category ... Read More